Today is a good day to be ‘Forever Faster’ with Puma!

When looking at how to keep an organisation in top form, learning and development can be one of the best techniques to use. Some companies already understand this necessity and promote the development of their employees with company-specific training courses. Teamwork is not only an important issue in sports – it’s also an important soft skill for strategic processes. The story of PUMA and GoodHabitz is proof of what good teamwork looks like.

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Shifting the internal focus to the outside

When you’ve been part of a large organisation for many years, you become aware of your own tunnel vision. It can make it hard for you to see the big picture. Courses that address internal topics may be an important aspect of company-specific processes, but these processes often fail due to a lack of employee buy-in. As soon as fixed systems are thrown overboard during restructuring, it is the social skills and corporate values that hold the company together. 

PUMA, thanks to GoodHabitz, has found the perfect learning opportunity. In order to offer a wider range of soft skills, the sports brand anchors its corporate values even more tightly. In keeping with its slogan “Forever Faster”, PUMA has decided to be at the forefront of eLearning thanks to GoodHabitz’s online training. Before the implementation of the GoodHabitz course library, training for employees was mostly face-to-face. Digital courses only addressed internal topics. It was time to offer a wider range of soft skills to go with PUMA’s corporate culture.

Linking PUMA’s core values to GoodHabitz’ online courses

The PUMA brand is grounded in values such as confidence, determination, and joy. In order to fully implement GoodHabitz, PUMA integrated all courses in their competency model. In this way, the popular sports brand linked its core values to its essential corporate competencies.

Online training like 'Cultural Diversity' or 'Tell It Like It Is: Giving Feedback' not only deepens PUMA’s corporate values but also strengthens a wide range of soft skills for all employees.

"GoodHabitz courses are engaging and fun.”

After a successful launch with GoodHabitz, PUMA is seeing great user numbers. The digital training courses are now part of all one-on-one interviews and performance evaluations. Apart from that, employees can choose and attend any course they like individually. Just as with sports, everyone has their favourites.

It’s an inspiring story for every big company struggling to find a way of offering a wider range of soft skills which also link to its core values. Want to learn more about how PUMA implemented GoodHabitz’s online training system successfully? Download the full story and read the interview with PUMA’s Manager of People Development & Organisational Learning!

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PUMA case!

If a huge sports brand can make it work, your organisation can definitely start learning with GoodHabitz too. Read the full story of how PUMA got started and discover how GoodHabitz can help your employees grow – and not just in the gym!

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