Today is a good day to shop till you drop at H&M.

The current crisis turned everything upside down – shopping malls are mostly empty, and many people try to avoid visiting stores. Where otherwise a wild shopping experience takes place, there is now an empty space. This change has, an impact on retail employees: a massive number of employees who usually work in stores now suddenly find themselves at home. Unusual situations cannot be avoided – let's see how organisations can use this ‘free’ time for the better.

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The Swedish clothing brand H&M faced this task. Because H&M’s employees are people of action, they don’t like to sit around doing nothing. On the contrary: at H&M, education and development are one of the most important values. For this reason, they put GoodHabitz online trainings in their shopping bag!

Let’s work on our personal growth!

Many organisations and their employees currently have to deal with unfamiliar situations. To get everyone out of this period in the best possible way, it is important to maintain the connection to the company and make sure that everyone does something good for themselves – for example working on ones own personal growth.

This scenario currently affects H&M, one of the world’s most popular fashion brands: due to the current crisis a large number of employees who normally work in the stores have to stay at home. They can no longer follow their usual activities focusing on happy clients and the latest trends in clothing. Therefore, the Swedish textile company introduced, in addition to its in-house trainers a digital learning platform, GoodHabitz online trainings.

Learning on an individual level

With the implementation of GoodHabitz online trainings, the main focus was on the personal development of employees at H&M. With the GoodScan, learning gets on an individual level and employees are recommended to take courses that are tailored to their personal skills.

Presenting these results to H&M’s sales managers, they can focus on developing their employees’ most important skills.

“Our employees use the courses to their hearts’ content. They share their favourite courses, which inspires others to try them too.”

Through the involvement of all managers and the support of the HR department, H&M is actively working to ensure that GoodHabitz online courses are successfully implemented throughout the company.

This is an inspiring story for every company struggling with unfamiliar situations but still wanting to continue offering its employees the opportunity to develop on a personal level. Want to learn more? Download the full story and read the interview with Angelica Witteman, Recruitment & Development Manager at H&M.

Magazine H&M

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H&M case study!

If a huge fashion company can make it work, your organisation can definitely start learning too. Read the full H&M story and discover how GoodHabitz can help with a shopping bag full of online courses!

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